The 86th annual Geneva International Motor Show is here and the biggest players in the automotive industry have arrived at the Geneva Palexpo to show off their latest innovations. This year’s show, which runs until the 13th of March, promises to deliver some unforgettable revelations including of course, the New SEAT Ateca.

One of the biggest events on SEAT’s calendar, it will play host to some very big presentations and revelations from the brand. Highly regarded among journalists, experts and consumers, it is the perfect stage for SEAT’s most anticipated launch of the year, the New SEAT Ateca.    

Click here to discover more about The New SEAT Ateca.

The New SEAT Ateca comes with a high level of expected technology but also with some revolutionary additions including SEAT Drive Profile with Driving Experience Button, Traffic Jam Assist and Wireless Mobile Charger. Everything required from a car that aims to make the everyday a little more exciting and offers drivers all they need inside or outside of the city.

The New SEAT Ateca has been designed with sharp lines and taut curves that seem to have evolved from the Leon’s design. It is undoubtedly a statement of intention from SEAT with a glimpse of what’s to come from the brand in the future. Perhaps it can be regarded as one of the brand’s most important launches in recent history and places the brand as a competitor with a strong offering in the SUV segment.

With all of this happening and more at this year’s Geneva International Motor Show, it is set to be an historical event for SEAT and one that will have people talking for a long time after it’s finished.

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